1st Edition
Insourcing Innovation How to Achieve Competitive Excellence Using TRIZ
Innovation is central to business success, yet no other aspect of business is as frustrating and out of control. Instead of occurring in fits and starts and strokes of genius, innovation needs to become an all-the-time event that’s measurable, reliable, predictable, streamlined, and effective. Asserting that every innovation objective has a finite set of possible solutions given its unique constraints, TRIZ, the Theory of Inventive Problem Solving, is a structured system for making innovation more manageable and profitable.
Divided into five parts, Insourcing Innovation: How to Achieve Competitive Excellence Using TRIZ demonstrates how the applicationof a consistent, systematic approach will render innovative problem solving a dependable reality rather than an enigmatic phenomenon.
Winning the Innovation Race
Evolution of a Big Idea
Structured Innovation Is Here
The Further Rise of TRIZ
Resolving Problematic Contradictions
A World of TRIZ
The Enemy Is Psychological Inertia
The Mighty Russian
Backward from Perfect
All the Resources
Build a Model, and the Rest Comes
The Basis of Analogical Thought
Contradiction As a Path to Perfection
The Power of Guided Convergence
A Step Beyond
Making Real-World Innovations
The Case of the Containers
Space Station and Solar Panels
Probing Saturn and Her Moons
Ears Hearing under Water
TRIZ on Triage
Separating Steel in Space
Combating Contamination
Crafting an Innovation Roadmap
Evolution Won’t be Denied
Mapping Your Maturity
The Eight Patterns Described
The Evolution of Six Sigma
Enveloping Total Performance
A Simple Construct of Business
The Grand Unification of Business
Underpinnings of Total Performance
The Cycle of Excellence
Practically Speaking
Appendices
The Economics of Innovation
The 76 Standard Solutions
The 39 Problem Parameters
The 40 Inventive Principles
The 40 Inventive Principles—Adapted for Marketing, Sales, and Advertising
The 40 Inventive Principles—Adapted for Customer Satisfaction
The Contradiction Matrix
ARIZ Process Flowchart
Smart Garment for Firefighters: A TRIZ–ARIZ Case Study Index
Biography
David Silverstein, Neil DeCarlo, Michael Slocum