Discourse and Creativity examines the way different approaches to discourse analysis conceptualize the notion of creativity and address it analytically. It includes examples of studies of creativity from a variety of traditions and examines the following key areas, how people interpret and use discourse, the processes and practices of discourse production, discourse in modes other than written and spoken language, and the relationship between discourse and the technologies used to produce it.
Discourse and Creativity combines a forward-thinking and interdisciplinary approach to the topic of creativity; this collection will be of great value to students and scholars in applied linguistics, stylistics, and communication studies.
1. Introduction: Discourse and Creativity
Rodney H. Jones
SECTION ONE: Literary Creativity
2. Literary Creativity
Michael Toolan
3. Ethics and imagination in literary reading
Peter Stockwell
4. Creative interpretations: Discourse analysis and literary reading
Joan Swann
SECTION TWO: Creativity in Professional Communication
5. Creative exploitation of socio-pragmatic space in professional
discourse
Vijay K. Bhatia
6. Creative collaboration in the public relations industry
Rodney H. Jones, Vijay K. Bhatia, Stephen Bremner, Anne Peirson-Smith
SECTION THREE: Multimodal Creativity
7. Creativity in pictorial and multimodal advertising metaphors
Charles Forceville
8. Design, production and creativity
Theo van Leeuwen
9. The creation of a community artist in everyday life: Long-duration
process and creative actions
Sigrid Norris
SECTION FOUR: Discourse, Creativity and Technology
10. Determined creativity: Language play in new media discourse
Crispin Thurlow
11. Archeology in a virtual world: Schome Park
Julia Gillen
12. Designing location-based mobile fiction: the case of NarraHand
Andrew Morrison, Henry Mainsah, Idunn Sem, Martin Havnør
13. Skating across timescales: Creativity in dynamical systems
Rodney H. Jones
Biography
Rodney Jones is the Associate Head of the Department of English at the City University of Hong Kong.