1st Edition
Communicating Race, Ethnicity, and Identity in Technical Communication
The purpose of this book is to move our field's discussion beyond issues of diversity in the practice of technical communication, which is certainly important, to include discussions of how race and ethnicity inform the production and distribution of technical communication in the United States. Equally important, this book is an attempt to uncover those communicative practices used to adversely affect historically marginalized groups and identify new practices that can be used to encourage cultural competence within institutions and communities. This book, like our field, is an interdisciplinary effort. While all authors have taught or practiced technical communication, their backgrounds include studies in technical communication, rhetoric and composition, creative writing, and higher education. <br><br>For the sake of clarity, the book is organized into five sections: historical representations of race and ethnicity in health and science communication; social justice and activism in technical communication; considerations of race and ethnicity in social media; users' right to their own language; and communicating identity across borders, cultures, and disciplines.
Introduction
Miriam F. Williams
SECTION I: HISTORICAL REPRESENTATIONS OF RACE AND NATIONALITY IN HEALTH AND SCIENCE COMMUNICATION
CHAPTER 1. The Eugenics Agenda: Deliberative Rhetoric and Therapeutic Discourse of Hate
Flourice Richardson
SECTION II: SOCIAL JUSTICE AND ACTIVISM IN TECHNICAL COMMUNICATION
CHAPTER 2. Using a Hybrid Form of Technical Communication to Combat Environmental Racism in South Texas: A Case Study of Suzie Canales, a Grassroots Activist
Diana L. Cárdenas and Cristina Kirklighter
CHAPTER 3. The Importance of Ethnographic Research in Activist Networks
Natasha N. Jones
SECTION III: CONTEMPORARY REPRESENTATIONS OF RACE AND ETHNICITY ON SOCIAL NETWORKING SITES
CHAPTER 4. Tweeting Collaborative Identity: Race, ICTs, and Performing Latinidad
Cruz Medina
CHAPTER 5. Taqueros, Luchadores, y los Brits: U.S. Racial Rhetoric, and Its Global Influence
Octavio Pimentel and Katie Gutierrez
SECTION IV: REPORTING TECHNICAL COMMUNICATION AT HISTORICALLY BLACK COLLEGES AND UNIVERSITIES
CHAPTER 6. HBCU Institutional Reporting as Intercultural Technical Communication
Thereisa Coleman
SECTION V: USERS’ RIGHT TO THEIR OWN LANGUAGE
CHAPTER 7. A Response to “Students’ Right to Their Own Language
Nancy Wilson and Alyssa Crow
CHAPTER 8. Spanglish: A New Communication Tool
Krystle Danuz
SECTION VI: COMMUNICATING IDENTITY ACROSS BORDERS, CULTURES, AND DISCIPLINES
CHAPTER 9. Americans’ Changing Perceptions of Indian Cultural Identity: An Analysis of Indian Call Centers
Kendall Kelly
CHAPTER 10. This Bridge Called My Pen
Nelly Rosario
Contributors
Index
Biography
Miriam Williams, Octavio Pimentel
