1st Edition

Winning at Collaboration Commerce

    272 Pages
    by Routledge

    by Routledge

    "Real time Collaboration Enterprise" is the new business model for market domination. Billions of dollars will be spent in this field, and by 2007 the majority of Global 1000 enterprises will be deploying real-time collaboration business processes to be a core of their business portfolios. Based on their extensive experience with cutting-edge technology, the authors discuss how to successfully implement collaboration commerce solutions, reporting lessons learned from leading companies such as P&G, Astra Zeneca, SAP, and Microsoft.

    Beyond eCommerce: Collaboration Commerce Defined; Next Generation Business Models; Simplifying Business Models—Case Studies; C-Commerce Implementation Requirements;

    Biography

    Heidi Collins, Cindy Gordon, José Cláudio Terra