Areas of Research / Professional Expertise
- The role of consultants and industry analysts in the information systems industry and how vendors should work with them. He was a co-founder of Kensington Group, Inc., the first analyst/consultant relations consultancy, and wrote Win Them Over: A Guide to Corporate Analyst Relations, the first and leading book on the topic. A bit of that has made its way into this book, since consultants and analysts are part of the world its readers will land in when they graduate.
- The use of information systems in supporting management decisions. He is also the author of two textbooks on that topic. Some of that expertise has also found its way into this book.
- Information systems conversion and implementation. This book tries to correct some erroneous conventional wisdom that is often repeated elsewhere without a reality check.