The Business of Sports: Off the Field, in the Office, on the News

3rd Edition

Mark Conrad

Routledge
Published February 27, 2017
Textbook - 454 Pages
ISBN 9781138913202 - CAT# Y201467
Series: Routledge Communication Series

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Summary

The Business of Sports provides a comprehensive foundation of the economic, organizational, legal and political components of the sports industry. Geared for journalism, communication and business students, but also an excellent resource for those working in sports, this text introduces readers to the ever-increasing complexity of an industry that is in constant flux. Now in its third edition, the volume continues to offer a wealth of statistics and case studies, up to date with the newest developments in sports business and focused on cutting-edge issues and topics, including the many changes in international sports and the role of analytics in decision-making and tax rules that have a major effect on athletes and teams.

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