Sports Fundraising: Dynamic Methods for Schools, Universities and Youth Sport Organizations

1st Edition

David J Kelley

Routledge
Published July 18, 2012
Textbook - 224 Pages
ISBN 9780415507196 - CAT# Y133899

For Instructors Request Inspection Copy

was $44.95

USD$35.96

SAVE ~$8.99

Add to Wish List
FREE Standard Shipping!

Summary

Sports Fundraising is a complete introduction to fundamental principles and best practice in sports fundraising. Focusing on the particular challenges of fundraising in intercollegiate and interscholastic sport, and for youth sport organizations, the book is designed to help students develop the professional skills that they will need for a successful career in sports or education administration.

Packed with real-life case studies and scenarios, the book offers a step-by-step guide to the effective planning, communication, implementation and management of sports fundraising projects, and introduces the most important issues in contemporary sports fundraising. Each chapter contains a range of useful features, from definitions of key terms to skill-building exercises, exploring both quantitative and qualitative methods for understanding the fundraising process and designing more effective fundraising projects. This is an essential course text for any athletic or sport fundraising course, and an invaluable reference for all professional fundraisers working in sport or education.

Instructors

We provide complimentary e-inspection copies of primary textbooks to instructors considering our books for course adoption.

Request an
e-inspection copy

Share this Title