New Technologies and the Firm: Innovation and Competition

1st Edition

Peter Swann

Routledge
Published March 27, 2018
Reference - 398 Pages
ISBN 9780815359418 - CAT# K346760
Series: Routledge Library Editions: The Economics and Business of Technology

USD$150.00

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Summary

Originally published in 1993 this book presents the findings of 14 teams involved in a research initiative to examine the initiation and resonse to innovation in firms. It draws together the many strands which were discovered to influence the successful generation and adoption of new technologies. The core issues in technology management are looked at, including skills and expertise, markets and marketing, finance and the issue of technology collaboration both on a domestic and international basis. Technology is shown to be at the very heart of corporate strategy and policy formation.

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