Media Studies: The Basics

1st Edition

Julian McDougall

Published May 11, 2012
Reference - 214 Pages
ISBN 9780415681254 - CAT# Y120610
Series: The Basics

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There have been seismic shifts in what constitutes (the) media in recent years with technological advances ushering in whole new categories of producers, consumers and modes of delivery. This has been reflected in the way media is studied with new theories, concepts and practices coming to the fore. Media Studies: The Basics is the ideal guide to this changing landscape and addresses core questions including:

  • Who, or what, is the media?
  • What are the key terms and concepts used in analysing media?
  • Where have been the impacts of the globalization of media?
  • How, and by whom, is media made in the 21st century?

Featuring contemporary case studies from around the world, a glossary and suggestions for further reading, this is the ideal introduction to media studies today.


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