Managerial Economics: A Game Theoretic Approach

1st Edition

Tim Fisher, Robert Waschik

Routledge
Published July 25, 2002
Textbook - 344 Pages
ISBN 9780415272896 - CAT# RU23941

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USD$95.95

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Summary

This book can be used as a way of introducing business and management students to economic concepts as well as providing economics students with a clear grasp of how to use the skills they will need in the world of business.
Topics covered include:
*product differentiation
*price discrimination
*hiring and training workers
*labor-management relations
*international trade
A host of key features are employed to add colour to the text including case studies, examples and discussion questions. Scenarios presented centre upon a diverse range of subjects and firms including Eurostar, NHL hockey equipment, Chevrolet, Philips and pension plans.

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