Ibrahiem M. M. El Emary, Anna Brzozowska, Dagmara Bubel
May 21, 2020 Forthcoming
Reference - 192 Pages - 50 B/W Illustrations
ISBN 9780367460594 - CAT# 357937
For Instructors Request Inspection Copy
No enterprise today is proud of being unchanged. Stability is understood more as a sign of stagnation than reliability, and enterprises that do not change and do not evolve are commonly regarded as fossilized. Increasing globalization processes often force today's enterprises to make organizational changes; but the effectiveness of these relies on its organizational culture. This book argues that the problem behind organizational culture is its multilevel structure, including the visible and hidden levels. It addresses difficult questions such as: Is it better to make thorough, but more painful changes, or to gradually introduce small improvements? It also demonstrates that organizational culture is not a fixed phenomenon. Its shaping takes place in stages, and it is essential to take such stages into account in the process of implementing the strategy of an enterprise.
Providing a comprehensive insight into ‘organizational culture’ and its relationship to change, this book will be essential reading for professionals involved in business management and IT management throughout the world. Its analyses and suggestions will allow for improved organizational culture and change management in business environments.
2. Organizational Culture Management in Terms of Knowledge Accumulation
3. Process of Stabilizing Changes in Organizational Culture Management
4. Global Management of an Organizational Culture
5. Global Dimension of Organizational Culture Management – Functionalist and Metaphorical Approaches Conclusion References