Maatian Ethics in a Communication Context

1st Edition

Melba Vélez Ortiz

February 1, 2020 Forthcoming
Reference - 150 Pages - 8 B/W Illustrations
ISBN 9780367344825 - CAT# 320112
Series: Routledge Focus on Communication Studies

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Maatian Ethics in a Communication Context explores the ethical principle of Maat: the guiding principle of harmony and order that permeated ancient African political and civil life.

The book provides a rigorous, communication-focused account of the ethical wisdom ancient Africans cultivated and is evidenced in the form of recovered written texts, mythology, stelae, prescriptions for just speech, and the hieroglyphic system of writing itself. Moving beyond colonial stereotypes of ancient Africans, the book offers insight into the African value systems that positioned humans as inextricably embedded in nature, and communication theory that anchors good communication in careful listening habits as the foundational moral virtue. Through the close examination of public communication practices and communicative principles in ancient Africa, the book presents a picture of civilizations with a shared lust for life, a spiritual connection to scientific speech, and the veneration of ancestors as deeply connected to the pursuit of wisdom.

Offering an intricate and detailed examination of Maat from a specifically communication ethics perspective, this book will be of great interest to scholars and students of Communication Ethics, African philosophy, Rhetorical theory, Africana Studies and Ancient History.

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