Intuition, Trust, and Analytics

Jay Liebowitz, Joanna Paliszkiewicz, Jerzy Gołuchowski

October 26, 2017 by Auerbach Publications
Reference - 266 Pages - 31 B/W Illustrations
ISBN 9781138719125 - CAT# K32245
Series: Data Analytics Applications

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  • Examines how intuition affects decision-making
  • Insight into the role of trust in organizational leadership and communications
  • Provides an overview of predictive and prescriptive analytics
  • Case studies on how intuition, trust, and analytics affect decision-making


In order to make informed decisions, there are three important elements: intuition, trust, and analytics. Intuition is based on experiential learning and recent research has shown that those who rely on their “gut feelings” may do better than those who don’t. Analytics, however, are important in a data-driven environment to also inform decision making. The third element, trust, is critical for knowledge sharing to take place. These three elements—intuition, analytics, and trust—make a perfect combination for decision making. This book gathers leading researchers who explore the role of these three elements in the process of decision-making.