International Management: Strategic Opportunities and Cultural Challenges

5th Edition

Paul D. Sweeney, Dean B. McFarlin

Routledge
Published October 9, 2014
Textbook - 600 Pages - 95 Color Illustrations
ISBN 9780415825283 - CAT# Y148020

For Instructors Request Inspection Copy

was $135.00

USD$108.00

SAVE ~$27.00

Add to Wish List
FREE Standard Shipping!

Summary

As the economies of many countries become more interrelated, international managers are facing huge challenges and unique opportunities associated with their roles. Now in its fifth edition, Sweeney and McFarlin's International Management embodies a balanced and integrated approach to the subject, emphasizing the strategic opportunities available to firms on a global playing field, as well as exploring the challenges of managing an international workforce.

Integrating theory and practice across all chapter topics, this book helps students to learn, grasp, and apply the underlying principles of successful international management:

  • Understanding the broad context of international business, including the critical trends impacting international management, the legal and political forces driving international business, and the ethical and cultural dilemmas that can arise
  • Mastering the essential elements of effective interaction in the international arena, from cross-cultural understanding and communication to cross-border negotiation
  • Recognizing and taking advantage of strategic opportunities, such as entering and operating in foreign markets
  • Building and leading effective international teams, including personal and behavioral motivation, as well as taking an international perspective on the hiring, training, and development of employees

These principles are emphasized in the text with current examples and practical applications, establishing a foundation for students to apply their understanding in the current global business environment. With a companion website featuring an instructor’s manual, powerpoint slides, and a testbank, International Management, 5e is a superb resource for instructors and students of international management.

Instructors

We provide complimentary e-inspection copies of primary textbooks to instructors considering our books for course adoption.

Request an
e-inspection copy

Share this Title