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Innovative Business Textbooks: Innovative Business Textbooks


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Principles of Strategic Management

Principles of Strategic Management

3rd Edition

Tony Morden
August 11, 2017

Now published in its Third Edition, Principles of Strategic Management by Tony Morden is a proven textbook that offers a comprehensive introduction to the study and practice of strategic management. This new edition covers the fundamentals of strategic analysis and planning, strategy formulation,...

Global Business Management: A Cross-Cultural Perspective

Global Business Management: A Cross-Cultural Perspective

1st Edition

Abel Adekola, Bruno S. Sergi
February 27, 2017

This book interweaves the concepts of the guidance on globalization, international management, and the intricacies of international business that many books on the market treat independently. It clarifies and explains culture, cultural misunderstandings, and cross-cultural interactions. Adekola and...

Principles of Management

Principles of Management

2nd Edition

Tony Morden
May 20, 2004

Now in its Second Edition, Principles of Management by Tony Morden is a proven textbook that offers a comprehensive introduction to the theory and practice of management. In addition to explaining the fundamentals, this book now takes the reader to the leading edge of the discipline. The Second...

Simulation Modelling for Business

Simulation Modelling for Business

1st Edition

Andrew Greasley
December 28, 2003

Simulation Modelling has been used for many years in the manufacturing sector but has now become a mainstream tool in business situations. This is partly because of the popularity of Business Process Reengineering (BPR) and other process based improvement methods that use simulation to help analyse...

Organizational Behaviour and Gender

Organizational Behaviour and Gender

2nd Edition

Fiona M. Wilson
April 28, 2003

Organizational Behaviour and Gender provides an alternative to the gender silence of the standard OB textbooks. This Second Edition updates and expands the text's coverage and employs the most recent research findings to portray the world of work in a realistic manner. Organizational Behaviour and...

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