Implementing SAP® CRM: The Guide for Business and Technology Managers

1st Edition

Vivek Kale

What are VitalSource eBooks?

Auerbach Publications
Published December 3, 2014
Reference - 513 Pages
ISBN 9780429158407 - CAT# KE82605

For Instructors Request Inspection Copy

was $57.95


SAVE ~$5.80

Add to Wish List
FREE Standard Shipping!


In today's competitive business environment, most companies realize that the better they can manage their customer relationships, the more successful they will become. Customer Relationship Management (CRM) software systems are key tools for companies to manage the customer-facing processes of their businesses. However, many companies have resisted