Global Business: Asia-Pacific Dimensions

1st Edition

Erdener Kaynak, Kam-Hon Lee

Routledge
Published November 5, 2018
Reference - 473 Pages
ISBN 9781138366619 - CAT# K396869
Series: Routledge Library Editions: Business and Economics in Asia

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Summary

This book, first published in 1989, examines the practice of international business in the Asia-Pacific region. It examines the factors which have influenced its growth and dissemination and analyses particular elements in a transnational, cross-cultural and comparative way. By relating its conclusions to research findings from elsewhere, the Asia-Pacific area is placed in the context of the global business scene. By synthesizing the established body of knowledge and offering managerial insights the book has much to offer the researchers and policy makers of today.

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