Exploring Internal Communication: Towards Informed Employee Voice

3rd Edition

Kevin Ruck, Kevin Ruck

Routledge
Published March 31, 2015
Reference - 220 Pages
ISBN 9781472430670 - CAT# Y253307

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Summary

This third edition of Exploring Internal Communication includes new chapters on the history of internal communication, the evolution of employee engagement, the current state of practice, change communication, storytelling, research and measurement, an internal communication measurement dashboard, intranet management and internal social media. It argues that internal communication practice is about keeping employees informed and at the same time giving them a voice that is treated seriously. The book is both a companion for internal communication courses and an exploration of key concepts for a strategic approach to practice that underpins employee engagement.

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