Environmental Risk Communication: Principles and Practices for Industry

Anthony Sadar, Mark Shull

September 28, 1999 by CRC Press
Reference - 176 Pages
ISBN 9781566704908 - CAT# L1490


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  • Provides a step-by-step model for constructing an effective risk communication program for your facility
  • Explains how public perception impacts risk communications
  • Presents insight from real-world examples
  • Identifies techniques for gathering and evaluating information for dissemination to the media
  • Serves as an excellent training manual and resource document to meet corporate risk communications needsContentsForeword: Operating and Communicating a Risky BusinessIntroductionPublic Perception and the Communication Challenges of Modern IndustryRisks Inherent in Modern Industrial OperationsDeveloping a Principled Plan of ActionStep 1: Operating Legally and EthicallyCompliance With All RegulationsODOR - Another Nasty Four-Letter WordFair and Just Operating PracticesCrisis Communication PlanningLife Cycle of an EmergencyFour Major Elements of Disaster PlanningDefining a CrisisStep 2: Educating Employees on Benefits and RisksWhy Are You in Business, Anyway?Determining and Communicating the Health, Safety, and Environmental RisksPollution Prevention and Risk ReductionThe Government - Here to Help You"Demanufacturing", Industrial Ecology and Life-Cycle AnalysisStep 3: Listening and Responding to the PublicIdentifying and Communicating with Stakeholders"All You Need to Determine Risk is a Ruler"Establishing a Community Advisory PanelSubmitting to Independent ReviewsAdditional SuggestionsWhat About Activists?First Responders and Local Emergency Planning CommitteesPublic Information OfficersStep 4: Disseminating Information to the MediaEnvironmental Reporting in AmericaThe News BusinessWhat is News?Disseminating Information to the MediaWho Should SpeakWho Will Arrive First?Gathering and Evaluating InformationGuidelines for Successful News Media InterviewsTips From Behind the CameraSpeedy Release of InformationReal-World ExamplesFallout From TMIThe Cement Kiln as Waste IncineratorTurning the Tide at WTIDecommissioning a B&W Nuclear FacilityPlanning for the Worst: Risk Communication and the Federal Risk Management ProgramUnderstanding the Risk Management ProgramThe "Big Picture"Applying Risk Communication PrinciplesWorking Together for a Safer CommunityReferencesAppendix A: State Pollution Prevention OfficesAppendix B: Suggested Readings for Environmental PerspectiveAppendix C: Federal and State Emergency Management OfficesAppendix D: Risk Management Plan (RMP) FormAppendix E: Example of "Air-Dispersion Modeling" Fact SheetAppendix F: Questions and Responses for RMPsIndex
  • Summary

    A public meeting with angry residents and eager reporters is a common feature on the local news. Whether addressing environmental, or other issues, the experience for the board members, consultants, and specialists at these meetings ranges from uncomfortable to nightmarish. The issues discussed in these meetings usually stem from years of community disappointment, mistrust, fears, factions, political or social positioning, or all of the above.
    Industry faces a labyrinth of environmental and business regulations, and unique challenges in dealing with the public and the media. Environmental Risk Communication serves as a guide to understanding and complying with the Federal Risk Management Program and applying risk management and communication principles to daily plant operations. This book also helps Risk Management Plan (RMP) facilities successfully meet the new Federal requirements for public disclosure of RMP offsite consequence analysis results and provides techniques for communicating effectively during environmental emergencies.
    Written in a straight-forward, no-nonsense style the book presents concise informative chapters, flow diagrams, checklists, and a thorough index. The authors present step-by-step instruction on developing a principled plan of action that generates open communications. CEOs, Corporate Communications Specialists, Plant Managers, Environmental Compliance Supervisors, Health and Safety Officers, Environmental Scientists and Engineers, and Consultants will benefit from Environmental Risk Communication.