Culture and the Individual: Theory and Method of Cultural Consonance

1st Edition

William W Dressler

Routledge
Published July 20, 2017
Reference - 198 Pages - 20 B/W Illustrations
ISBN 9781629585192 - CAT# Y288182
Series: Key Questions in Anthropology

For Instructors Request Inspection Copy

was $41.95

USD$33.56

SAVE ~$8.39

Add to Wish List
FREE Standard Shipping!

Summary

This book engages with the issue of how culture is incorporated into individuals' lives, a question that has long plagued the social sciences. Starting with a critical overview of the treatment of culture and the individual in anthropology, the author makes the case for adopting a cognitive theory of culture in researching the relationship. The concept of cultural consonance is introduced as a solution and placed in theoretical context. Cultural consonance is defined as the degree to which individuals incorporate into their own beliefs and behaviors the prototypes for belief and behavior encoded in shared cultural models. Dressler examines how this can be measured and what it can reveal, focusing in particular on the field of health.

Written in an accessible style by an experienced anthropologist, Culture and the Individual pulls together more than twenty-five years of research and offers valuable insights for students as well as academics in related fields.

Instructors

We provide complimentary e-inspection copies of primary textbooks to instructors considering our books for course adoption.

Request an
e-inspection copy

Share this Title