Corporate Social Performance in Emerging Markets: Sustainable Leadership in an Interdependent World

1st Edition

Zsófia Lakatos

Routledge
Published July 25, 2013
Reference - 160 Pages
ISBN 9781409432647 - CAT# Y240343

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Summary

When it comes to perceptions of what is a sustainable economy and how it may be realised, companies expanding into Central and Eastern European markets face the challenge of diverse people, attitudes and history. Corporate Social Performance in Emerging Markets provides an effective tool for companies to help them engage in CSR activities and become a responsible company in CEE countries such as Poland, Hungary, the Czech Republic, Slovakia, Croatia and Slovenia. It does this by enabling them to focus on the difference of stakeholders and their attitudes to those of Western Europe. The author, Zsófia Lakatos, provides a review of the major differences between the various CEE countries, supported by interview research from leading executives in some of the blue-chip companies already operating in the region.

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