Business Analytics

1st Edition

Dinabandhu Bag

Routledge
Published October 27, 2016
Reference - 230 Pages - 13 B/W Illustrations
ISBN 9781138916128 - CAT# Y201790

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Summary

This book provides a first-hand account of business analytics and its implementation, and an account of the brief theoretical framework underpinning each component of business analytics. The themes of the book include (1) learning the contours and boundaries of business analytics which are in scope; (2) understanding the organization design aspects of an analytical organization; (3) providing knowledge on the domain focus of developing business activities for financial impact in functional analysis; and (4) deriving a whole gamut of business use cases in a variety of situations to apply the techniques. The book gives a complete, insightful understanding of developing and implementing analytical solution.

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