Bursting the Big Data Bubble: The Case for Intuition-Based Decision Making

1st Edition

Jay Liebowitz

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Auerbach Publications
Published July 25, 2014
Reference - 351 Pages
ISBN 9780429170560 - CAT# KE84938

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Summary

As we get caught up in the quagmire of Big Data and analytics, it remains critically important to be able to reflect and apply insights, experience, and intuition to your decision-making process. In fact, a recent research study at Tel Aviv University found that executives who relied on their intuition were 90 percent accurate in their decisions.Bu