Big Data Analytics Using Multiple Criteria Decision-Making Models

Ramakrishnan Ramanathan, Muthu Mathirajan, A. Ravi Ravindran

July 17, 2017 by CRC Press
Reference - 370 Pages
ISBN 9781138747654 - CAT# K32580
Series: Operations Research Series

USD$64.95

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Features

Focuses on MCDM models in the context of using big data generated by digital revolution

Includes the use of MCDM for prescriptive, predictive, and descriptive analytics

Offers new approaches in the context of big data and business analytics

Contains various MCDM applications with special focus in the era of Big Data and Business Analytics

Provides applications of MCDM models and methods

Summary

Multiple Criteria Decision Making (MCDM) is a subfield of Operations Research, dealing with decision making problems. A decision-making problem is characterized by the need to choose one or a few among a number of alternatives. The field of MCDM assumes special importance in this era of Big Data and Business Analytics. In this volume, the focus will be on modelling-based tools for Business Analytics (BA), with exclusive focus on the sub-field of MCDM within the domain of operations research. The book will include an Introduction to Big Data and Business Analytics, and challenges and opportunities for developing MCDM models in the era of Big Data.

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