Asian Popular Culture in Transition

1st Edition

John A Lent, Lorna Fitzsimmons

Routledge
Published June 16, 2017
Reference - 190 Pages - 4 B/W Illustrations
ISBN 9781138108523 - CAT# Y337013
Series: Routledge Contemporary Asia Series

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Summary

Asian Popular Culture in Transition examines contemporary consumption practices in South Korea, China, India, and Japan, and both updates and extends popular culture studies of the region. Through an interdisciplinary lens, this collection of essays explores how recent advances and shifts in information technologies and globalization have impacted cultural markets, fashion, the digital generation, mobile culture, femininity, matrimonial advertising, and a film actress’ image and performance. Drawing upon a diverse range of sources and methods including historical research, content analysis, anthropological observation, textual analyses, and interviews, Asian Popular Culture in Transition makes a significant contribution to this growing area of research.

Given its broad range of countries, theories, and approaches, this book will be of great interest to students and scholars of Asian studies, cultural studies, media and communication studies, and gender studies.

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