American Communication Research: The Remembered History

1st Edition

Everette E. Dennis, Ellen Ann Wartella

Routledge
Published March 1, 1996
Reference - 232 Pages
ISBN 9780805817447 - CAT# ER3907
Series: Routledge Communication Series

For Instructors Request Inspection Copy

USD$47.95

Add to Wish List
FREE Standard Shipping!

Summary

This book captures the essence of a never-to-be-repeated glimpse at the history of media research. It offers a unique examination of the origins, meaning, and impact of media and communication research in America, with links to European antecedents. Based on a high-level seminar series at Columbia University's Freedom Forum Media Studies Center, the book features work by leading scholars, researchers, and media executives. Participants in the series have called the program "heroic and unprecedented." The book encompasses essays, commentaries, and reports by such leading figures as William McGuire, Elihu Katz, and Leo Bogart, plus posthumous reports by Wilbur Schramm, Malcolm Beville, and Hilde Himmelweit. It also contains original insights on the collaboration of Frank Stanton, Paul Lazarfeld, and Robert K. Merton.

Instructors

We provide complimentary e-inspection copies of primary textbooks to instructors considering our books for course adoption.

Request an
e-inspection copy

Share this Title