Advances in Cross-Cultural Decision Making

Dylan Schmorrow, Denise Nicholson

June 17, 2010 by CRC Press
Reference - 643 Pages
ISBN 9781439834954 - CAT# K11575
Series: Advances in Human Factors and Ergonomics Series

USD$94.95

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Summary

The primary focus of the Cross Cultural Decision Making field is specifically on the intersections between psychosocial theory provided from the social sciences and methods of computational modeling provided from computer science and mathematics. While the majority of research challenges that arise out of such an intersection fall quite reasonably under the rubric of "human factors", although these topics are broad in nature, this book is designed to focus on crucial questions regarding data acquisition as well as reconciliation of mathematical and psychosocial modeling methodologies. The utility of this area of research is to aid the design of products and services which are utilized across the globe in the variety of cultures and aid in increasing the effectiveness of cross-cultural group collaboration.

To aid a researcher in defining the requirements and metrics for this complex topic applications and use cases of CCDM can be found in sections:

I. Applications of Human, Social, Culture Behavioral Modeling Technology
IV. Cross Cultural Decision Making: Implications for Individual and Team Training
X. Tactical Culture Training: Narrative, Personality, and Decision-Making
XII. Use Cases of Cross Cultural Decision Making

Theories and techniques for understanding, capturing, and modeling the components of Culture are covered in these sections:

II. Assessing and Developing Cross-Cultural Competence
III. Civilizational Change: Ideological, Economic, and Historical Change
V. Cultural Models for Decision Making
VI. Extracting Understanding from Diverse Data Sources
VII. Hybrid & Multi-Model Computational Techniques for HSCB Applications
IX. Socio-cultural Models and Decision-Making
VIII. Sense Making in Other Cultures: Dynamics of Interaction
XI. Understanding

The science and technology provided in this book represents the latest available from the international community. It is hoped that this content can be used to tackle two of the biggest challenges in this area: 1) Unification and standardization of data being collected for CCDM applications/research so these data can support as many different thrusts under the CCDM umbrella as possible; and 2) Validation and verification with respect to utility and underlying psychosocial theory. Solutions for both of these must be in the context of, and will require, sound methods of integrating a complex array of quite different behavioral models and modeling techniques. This book would of special value to researchers and practitioners in involved in the design of products and services which are marketed and utilized in a variety of different countries

Seven other titles in the Advances in Human Factors and Ergonomics Series are: Advances in Human Factors and Ergonomics in Healthcare Advances in Applied Digital Human Modeling Advances in Cognitive Ergonomics Advances in Occupational, Social and Organizational Ergonomics Advances in Human Factors, Ergonomics and Safety in Manufacturing and Service Industries Advances in Ergonomics Modeling & Usability Evaluation Advances in Neuroergonomics and Human Factors of Special Populations

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