Browse Textbooks in Customer Relationship Management (CRM)

Customer Relationship Management (CRM)

PUBLISHED


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Published:
February 24, 2012
Author(s):
Art Weinstein
A customer-centric culture provides focus and direction for the organization, ensuring that exceptional value will be offered to customers — this, in turn, results in enhanced market performance. Unfortunately, caught up in the daily economic and competitive pressures of running complex and 
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Spotlight on Lean

Access Productivity Press's Lean Insider, a blog of news, research, and trends on all things lean.

Once relegated strictly to manufacturing, lean methods are now being applied across business, government, health care, and even nonprofits.

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Now Available!
Two major works demonstrating that real reform is quite possibly in the trenches of healthcare delivery.

Transforming Health Care: Virginia Mason Medical Center's Pursuit of the Perfect Patient Experience

"...This is a front line story, not a pie in the sky theory or project of the month. It is a story about real people dedicated to the pursuit of habitual excellence."
-Paul O'Neill, 72nd Secretary of the U.S. Treasury

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Leading the Lean Healthcare Journey: Driving Culture Change to Increase Value

"I have known Seattle Children's for over 30 years and have watched their leaders take Children's from a good pediatric hospital to an emerging international powerhouse."
- J. Michael Rona,
Rona Consulting Group

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In the New York Times

CRC Press Authors Mark Graban, a senior fellow at the Lean Enterprise Institute and Seattle Children's Hospital President and COO Patrick Hagan were quoted in the following NY Times article:
Factory Efficiency Comes to the Hospital

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