Theory and Practice in Hospitality and Tourism Research includes 111 contributions from the 2nd International Hospitality and Tourism Conference 2014 (Penang, Malaysia, 2-4 September 2014), and covers a comprehensive range of topics, including:

    - Hospitality management

    - Hospitality & tourism marketing

    - Tourism management

    - Technology & innovation in hospitality & tourism

    - Foodservice & food safety

    - Gastronomy

    The book will be of interest to postgraduate students, academics and professionals involved in the fields of hospitality and tourism.

    Preface
    Acknowledgements
    Organizing committee

    Hospitality management

    The contribution of internship in developing industry relevant management competencies among hotel and tourism management students
    A.H. Ahmad Ridzuan, N.C. Ahmat & A.A. Azdel

    An examination of current compensation and performance appraisal practice among hotel employers in Malaysia: A preliminary study
    J. Lahap, S.M. Isa, N.M. Said, K. Rose & J.M. Saber

    Six Sigma as a source of service delivery improvement methodology for the Malaysian hotel sector
    J. Lahap, B. O’Mahony & J. Dalrymple

    Assessing employees’ performance in Integrated Service Recovery Strategies (ISRS): The role of self-efficacy
    F. Farook, C. Mason & T. Nankervis

    Revisit the legal duty of hoteliers towards contractual entrants and invitees in hotels
    N.C. Abdullah

    A snapshot of work-family conflict among hotel managers in Malaysia
    M.F.S. Bakhtiar, N. Sumarjan, S. Tarmudi, S.M. Radzi & I.M. Ghazali

    A preliminary study on boutique hotels in the city of Kuala Lumpur
    A.S. Arifin, S.A. Jamal, A.A. Aziz & S.S. Ismail

    Blue Ocean strategies in hotel industry
    N.C. Ahmat, R. Abas, A.H. Ahmad-Ridzuan, S.M. Radzi & M.S.M. Zahari

    Work variables, non-work variables and quality of work life: The Malaysia hotel executives’ insights
    S.M. Radzi, N. Sumarjan, M.F.S. Bakhtiar & I.M. Ghazali

    Knowledge strategic choices in implementing knowledge strategy: Case of Malaysian hotel industry
    H. Ismail, S.M. Radzi, N. Ahmad & S.K.A. Nordin

    Quality practices and quality implementation: A proposed case study in Grand Bluewave Hotel, Shah Alam
    N. Sumarjan, B. Syaripuddin, S.A. Jamal, C.T. Chik & Z. Mohi

    Organizational DNA and human resource practices: Its implication towards hotel performance
    Z.N. Aishah, M.N. Syuhirdy, M.S.M. Zahari & S.M. Radzi

    Organizational citizenship behaviors of hotel employees: The role of discretionary human resource practices and psychological contract
    M.A. Hemdi, M. Hafiz, F. Mahat & N.Z. Othman

    A stakeholder approach to working conditions in the tourism and hospitality sector
    A. Walmsley & S.N. Partington

    Strategic information system and environmental scanning practices in Malaysian hotel organizations
    H.M. Said, R.A. Latif & N.K. Ishak

    Structural relationships between career development learning, work integrated learning and employability: A structural equation modelling approach
    H.F. Ariffin, R.P.S. Raja-Abdullah, N. Baba & S. Hashim


    Hospitality and tourism marketing

    An investigation of customers’ satisfaction as a mediating effect between hotel customer loyalty antecedents and behavioral loyalty
    A.A. Azdel, M.F.S. Bakhtiar, M.S.Y. Kamaruddin, N.A. Ahmad & N.C. Ahmat

    Impact of actual self-congruity and ideal self-congruity on experiential value and behavioral intention
    J.M. Yusof, H.A. Manan, N.A.M. Kassim & N.A. Karim

    Corporate sponsorship and intention to sponsor sporting events in Malaysia
    S. Tarmudi, I.S. Bahar, M.F.S. Bakhtiar, S.A. Jamal, N. Othman & I.R. Razak

    The time-satisfaction relationship of interpretation topics in Yehliu Geopark
    C.H. Chu, Y.J. Guo, C.C. Chen, C.H. Hsu, Y.H. Wang & Y.C. Wang

    Sensory marketing influence on customer lifetime value of the hotel industry
    B.S. Hosseini, R. Mohd-Roslin & P. Mihanyar

    Taxonomical challenges of loyalty program management in Malaysian city hotels
    J. Anuar, N. Sumarjan & S.M. Radzi

    The mediating effect of superior CRM capability: The impact of organizational wide implementation and training orientation on profitability
    H.Y. Liu & T.B. Phung

    Motivational function and online community participation towards brand commitment: A case of Grand Blue Wave Hotel, Shah Alam
    N.S. Shariffuddin & N.A. Ahmad

    Predictors of guest retention: Investigating the role of hotel’s corporate social responsibility activities and brand image
    N.Z. Othman & M.A. Hemdi

    Sponsorship leverage and its effects on brand image
    A.H. Abdul-Halim, A.R. Mohamad-Mokhtar, N.A. Nordin, A.R. Ghazali, W.S. Wan-Abdul-Ghani & N.F. Mohd-Sah

    Price fairness evaluation on hotel distribution channels and emotional response: A concept
    W.A.N. Wan-Salman & S.M. Radzi

    Consumer purchase intention towards Sharia Compliant Hotel (SCH)
    N.S.N. Muhamad-Yunus, N. Abd-Razak & N.M.A. Ghani

    Food blog: Examining the blog trustworthiness and purchase intention behavior
    W.I. Wan-Ruzanna, A. Zaileen-Elina, A. Roslina & W.I. Wan-Mahirah


    Tourism management

    Why Malaysian opt out domestic holidays for trips abroad?
    M. Hafiz, N. Aminuddin, M.R. Jamaluddin & M.N.I. Ismail

    Exploring responsible tourism development facet
    M. Hafiz, M.R. Jamaluddin, M.I. Zulkifly & N. Othman

    The development of sports tourism towards residents of Langkawi Island, Malaysia
    P.H. Khor, N.F.H. Ibrahim-Rasdi & K.C. Lim

    Travel behavioral intention of choosing Malaysia as destination for medical tourism
    A. Aziz, R. Md-Yusof, N.T. Abu-Bakar, S.N.H. Taib & M. Ayob

    Cruise tourism in Malaysia: A SWOT analysis
    K.L. Chong

    The way youth enjoying KILIM Geopark
    A. Marzuki & D. Mohamad

    Tourism signatures and moderating effect of by-products in building Sarawak state destination image
    A. Emaria, M.S.M. Zahari & M.Z. Nur-Adilah

    International tourists revisit intention: Has it prevalence in United Arab Emirates?
    J.M. Abdul-Rahim, M.S.M. Zahari, S.A. Talib & M.Z. Suhaimi

    A survey of hikers’ characteristics at prominent mountains in Malaysia
    S.H. Taher, S.A. Jamal & N. Sumarjan

    Tourism Industry Compensation Fund (TICF) in Malaysia: Some legal and policy considerations
    A.A. Hasan & N.C. Abdullah

    Community-based rural tourism as a sustainable development alternative: An analysis with special reference to the community-based rural homestay programmes in Malaysia
    K. Kayat, R. Ramli, M. Mat-Kasim & R. Abdul-Razak

    Image formation, tourism images and tourists visit intention: Developing constructs for empirical investigation
    Z. Saleki, M.S.M. Zahari & S.A. Talib

    Economic values of Ulu Chepor Recreational Park, Perak: A travel cost approach
    M.A.R. Abdul-Samad & S. Naim

    Homestay accommodation for tourism development in Kelantan, Malaysia
    M.H. Bhuiyan, A. Aman, C. Siwar, S.M. Ismail & M.F. Mohd-Jani

    The influence of generic and specific features of destination attractiveness on behavioural intentions: Taman Negara National Park
    P. Mihanyar, S.A. Rahman & N. Aminudin

    Supply analysis in the continuity of community-based tourism
    N. Aminudin, W.S.Z. Yahya & N. Sumarjan

    The perspective and expectation among Singaporean tourists toward destination image of Perak
    A.M.F. Wahab, M.A.A. Bashir, M.D. Darson & M.H. Zamri

    Understanding the impact of cultural tourism in small town sustainable development
    K.W. Awang, M.F. Ong, Y.A. Aziz & G. Jeahnichen

    STEP analysis and health tourism development in Malaysia
    M.R. Dzulkipli, N.A. Mohamed-Yunus & I. Zakaria

    Determinants of tourist perception towards responsible tourism: A study at Malacca world heritage site
    H.S. Fatin, A.S. Amirah & N.O. Khairani

    Entrepreneurial knowledge and hospitality awareness of agro-tourism
    Z. Siti-Hajar, M.S. Fadzilah, M. Muzzamir & A.H. Norhaslin

    HR issues of Gen Y in tourism: Anticipating the future challenges
    N. Aqilah-Ahmad, A.H. Jantan, D. Zawawi & M. Othman

    Community-Based Tourism (CBT) industry: Operators awareness in the revenue management practices
    N.A. Ahmad, A.F. Amir, S.M. Radzi, A.A. Azdel & M.S.Y. Kamaruddin

    Tourists perceived destination competitiveness: A case of Langkawi Island, Malaysia
    Z. Zainuddin, S.M. Radzi & M.S.M. Zahari

    The role of perceived authenticity as the determinant to revisit heritage tourism destination in Penang
    Z.M. Rani, N. Othman & K.N. Ahmad

    The prospect of Malay cultural heritage in Melaka: A preliminary evaluation
    J. Jusoh & N.F.A. Hamid

    Re-visit alternative dispute resolution in resolving disputes amongst travel operators and holidaymakers in Malaysia
    N.C. Abdullah

    Exploring conceptual framework of tourism SMEs performance in heritage sites
    M.M. Rashid, M. Jaafar, N. Dahalan & M. Khoshkam


    Technology and innovation in hospitality and tourism

    Social media: Credibility, popularity and its benefits towards events’ awareness
    M.H. Zamri, M.D. Darson & A.M.F. Wahab

    Travelers’ sharing behaviors on the internet: Case of Taiwan
    P.S. Hsieh

    Exploring the accessibility and content quality of the Go2homestay website
    S.A. Sabaruddin, N.H. Abdullah, S.A. Jamal & S. Tarmudi

    SoLoMo and online trust towards generation Y’s intention to visit boutique hotels
    A.A. Ahmad, M.N.I. Ismail & S.M. Radzi

    The integration of Technology Readiness (TR) and Customer Perceived Value (CPV) in tablet-based menu ordering experience
    M.I. Zulkifly, M.S.M. Zahari, M. Hafiz & M.R. Jamaluddin

    Perception of environmental strategies in hotels and the influence towards future behavior intention: Locals’ perspective in Malaysia
    M.F.S. Bakhtiar, A.A. Azdel, M.S.Y. Kamaruddin & N.A. Ahmad

    Comparative research of Pro-Environmental Behavior (PEBs) in daily life and tourism circumstances
    H.J. Kim, N.J. Kim & K.M. Yoo

    The mediating effect of attitude between customer responsiveness and actual usage of “Touch ‘n Go” card in foodservice outlets
    S. Zurena, M.S.M. Zahari & O. Ida-Rosmini


    Foodservice and food safety

    Assessing plate waste in public hospital foodservice management
    N.A. Zulkiply & C.T. Chik

    Complaint behavior on too long waiting or service delay: Analysis based on customer genders and occupations
    N. Zainol, M.A.A. Bashir, A.R. Ahmad Rozali & M.S.M. Zahari

    The impact of food quality and its attributes on customers’ behavioral intention at Malay restaurants
    M.A.A. Bashir, N. Zainol & A.M.F. Wahab

    Health is wealth: The significance of organic/slow food in the context of Indian people
    A.K. Rai

    Customer perceptions on Halal food quality towards their revisit intention: A case study on Chinese Muslim restaurants
    N.H. Rejab, N.R.A.N. Ruhadi, A. Arsat, J. Jamil & H. Hassan

    Attributes to select casual dining restaurants: A case of customers in Klang Valley area, Malaysia
    F. Ahmad, H. Ghazali & M. Othman

    Customer behavioural intention: Influence of service delivery failures and perceived value in Malay restaurants
    Z. Othman, M.S.M. Zahari & S.M. Radzi

    Customer awareness and attitude towards restaurant grading system in Shah Alam
    N.H. Mohd-Rejab, N.N. Ahmad-Jazuli, J. Jamil, A. Arsat & H. Hassan

    Food temperature knowledge and practice among food handlers at school canteens
    A. Ena-Arzairina, R.S. Raja-Saidah, M.D. Hayati & A.A. Saidatul-Afzan

    Attracting and sustaining customers through antecedent satisfaction of dining experience
    S. Ismail & M.S. Mohd-Shah

    Evaluation of hygiene practices on microbiological quality of tuna sandwiches
    N.A. Mahyuddin, H. Nadia & W.I. Wan-Zunairah

    Consumers’ understanding and perception on the use of food premise grading system
    H. Hassan, J. Jamil, A. Arsat, A.A. Saidatul-Afzan & F.S. Chang

    Analysing passengers’ expectation towards KTMB railways catering
    S.M.A. Azid, M. Ramli, R.P.S. Raja-Abdullah, L. Benedict-Jipiu & N. Baba

    The relationship between Perceived Organizational Supports (POS) and intention to leave a job among employees of casual dining restaurants in Klang Valley area
    H. Ghazali, N. Mohamad-Nashuki & M. Othman

    Physicochemical changes and oxidative stability of nanostructured ginger rhizome marinated spent hen during chill storage
    A. Norhidayah, A. Noriham & M. Rusop

    Perceptions and current practices in bakery industries from halal perspective
    S. Bachok, C.T. Chik, M.A. Ghani & M.K. Ayob

    Nutrient content of menu for basic recruit training in military foodservice
    A. Nurhazwani, A. Nurul-Aziah & M.R. Aikal-Liyani

    Assessment of food handlers’ knowledge, attitude and practices on food hygiene in Serdang, Selangor
    N.A. Mahyuddin, Z. Zainon & U.F. Ungku-Zainal-Abidin


    Gastronomy

    Social influence and construction of postpartum food intake among Malay women
    M.S.Y. Kamaruddin, A.A. Azdel, N.A. Ahmad, M.F.S. Bakhtiar & S.A. Wahab

    The influence of Malay food characteristics on customer purchase intention
    J. Nur-Syuhada, M.S. Fadzilah, M.A. Khairunnisa & M. Rosmaliza

    A study of food tourism: The potential for activating business in Malaysia
    S.M. Hashemi & N. Hosseiniyan

    Understanding and usage of Malay food terminologies among young Malay culinarians
    M.A. Khairunnisa, M.S.M. Zahari, M. Rosmaliza & M.S.M. Shariff

    Determinants of food heritage in Malaysia context
    A.M. Ramli & M.S.M. Zahari

    Does food besides tourism core products contribute to Sabah destination image?
    M.Z.N. Adilah, M.S.M. Zahari & A. Emaria

    Food and culture in tourism: Where does Penang Island stand?
    D. Mohamad, S.I. Omar & B. Mohamed

    Sociocultural factors, female students body internalization, food choices and eating patterns
    M.N.A. Akbarruddin, M.S.M. Zahari & Z. Othman

    The effect of displacement on indigenous tribes’ socio-culture and food practices
    N.M. Shahril, M.N. Syuhirdy, M.S.M. Zahari & A.H. Hamizad

    Traditional Hari Raya food: An insight from three Malay women generations
    M.S.M. Sharif, M.S.M. Zahari, R. Muhammad & N.M. Nor

    Social interaction among Malaysian ethnics: Its impact on food preparation and consumption
    N. Ishak & M.S.M. Zahari


    Relevant areas in hospitality and tourism

    Assessing medical tourists’ destination choice behavior: A conceptual perspective
    A.A. Suki, L. Putit, J.M. Yusof & N.R.M. Khan

    Establishing Shariah-compliance hotel characteristics from a Muslim needs perspective
    M.S. Nor-Zafir

    Education and training as a challenge facing Small to Medium Tourism Enterprises (SMTEs) of the Eastern Cape (EC) province of South Africa (SA): An empirical study
    D. Vallabh & O. Mhlanga

    Service recovery and satisfaction: The moderating role of religiosity
    M.H.A. Rashid & F.S. Ahmad

    Postgraduate students, reading comprehension, writing skills and thesis completion
    A.H. Hamizad, M.S.M. Zahari, N.M. Shahril & M.N. Shuhirdy

    The influence of Arabic language communication practices by tourism operators on destination loyalty: Survey on Arab Muslim visitors
    S. Wahab & M. Yusoff

    Employability mismatch in hiring disabled workers in hospitality industry
    M.M. Shaed, C.T. Chik, N. Sumarjan & S.A. Jamal

    Finding value in a heritage landscape: The visitors’ perception study
    K.B. Shuib, H. Hashim & N.K. Bahrain

    Motivation towards satisfaction among international sport events volunteers
    M.R. Norhidayah, M. Hairunnisa, M.A. Norafifah & N. Othman

    Analyzing the ranking of security challenges of tourism development: A case study of Mazandaran Province, Iran
    Z. Sharifinia

    Tourist’s gender and income differences on perceptions and intentions of online information
    R. Radzliyana, P.H. Khor, A.A. Azlan & K.C. Lim

    A review of family influences on travel decision making
    F.N. Osman, H. Hashim, H. Nezakati, S.R. Hussin, Y.A. Aziz & R.N. Raja-Yusof

    Job performance and employee satisfaction at International Youth Centre, Kuala Lumpur
    N.M.A. Ghani & N.S.N. Muhamad-Yunus

    A conceptual review of homestay community resilience factors
    A.A. Ghapar, N. Othman, S.A. Jamal & A.F. Amir

    Stock market reaction to major world sporting events
    F.F. Cheng & B.T.H. Hwa

    Performance analysis of hospitality REIT: A case study of YTL hospitality REIT
    N.N. Chuweni, S.N.M. Ali, M.N.I. Ismail & S.H. Ahmad

    Author index

    Biography

    Salleh Mohd Radzi, Mohd Faeez Saiful Bakhtiar, Zurinawati Mohi, Mohd Salehuddin Mohd Zahari, Norzuwana Sumarjan, C.T. Chik, Faiz Izwan Anuar