Value-Added Services for Next Generation Networks

Value-Added Services for Next Generation Networks

Series:
Published:
Author(s):
Free Standard Shipping

Purchasing Options

Hardback
$99.95
Add to cart
ISBN 9780849373183
Cat# AU7318
eBook
ISBN 9781420013535
Cat# AUE7318
 

Features

  • Addresses the role of rating, campaigns, and promotions in stimulating revenue
  • Emphasizes how NGN can be interconnected to the existing GSM/PSTN infrastructure
  • Builds a set of essential definitions and future communication requirements
  • Explores a wish list for the service platforms that will host new applications
  • Discusses how companies can integrate their legacy systems with NGNs
  • Defines the marketing mix and delineates the potential stakeholders in the success of a VAS
  • Summary

    In the NGN world, no truer words are spoken than "the future is now." And the competition in the information networking arena will only intensify in the next 5-10 years. Choosing the correct NGN-VAS strategy now will set your company apart. Value Added Services for Next Generation Networks examines the quest for the real added value in modern communication systems. The author covers more than just the technology itself, but also examines how it is being used and how it could be used to gain a strategic advantage.

    The book starts with a SOTW analysis for PSTN/GSM operators and new entrants and the threats they will undoubtedly face. The author examines the fundamentals of genuine communication services and the service providers' starting position, then takes you on a tour through the landscape of NGN standards, contrasting the 3GPP IMS architecture with that of IETF, UMA, and OMA. He discusses practical ways to build an NGN SDP and the essential business aspects involved in this enterprise. The book highlights how, technically, the NGN can be interconnected, or glued, to the existing GSM/PSTN infrastructure, justifying the choice of protocols and network architecture. It also describes general concepts, architectural requirements, and technologies in modern VAS platform and new VAS for the NGN in terms of network implementation, end user experience, business scope, and cost/revenue projections.

    But is NGN just a game of investments in equipment, of CAPEX and OPEX savings? Is the so-called triple play just a matter of marketing, partnerships, and mergers? How will the market play out? Where will the NGN and VAS ultimately go? And more importantly, what is your NGN-VAS strategy? By addressing these questions and more, this book prepares you for success in the emerging telecommunications environment.

    Table of Contents

    BASIC FORCES
    Symbolic Devices
    Communication and Storage
    Communication and Computing
    Means and Appropriateness
    Contextual and Interactive Portions
    Device, Connectivity, and Service
    Cellular, Mobile, and Wireless
    Presence and Availability
    Immediate and Deferred Communications
    On-Demand, Triggered, and Periodic
    Contact Lists and Tribes
    Location

    A SWOT ANALYSIS FOR COMMUNICATION SERVICE PROVIDERS
    Strengths
    Weaknesses
    Opportunities
    Threats
    Conclusion

    REVIEW OF THE STANDARDIZATION WORK FOR NEXT GENERATION
    Definition of a Next Generation Network
    IETE
    3GPP
    3GPP2
    TISPAN
    ITU-T
    IEEE
    OMA
    Summary

    ENGINEERING THE NGH
    Advertising and Discovery
    The Quest for Throughput and Quality
    Distribution
    Outbound Communications
    Inbound Communications
    NGN Peering
    Session Border Control
    ASP Interconnections
    Conclusion

    CHARGING AND RARING REQUIREMENTS FOR NEW COMMUNICATION MEANS
    Product Catalog
    Account=User+Wallet
    Charging
    Rating
    Metering
    Reverse Charging
    Advice of Charge
    Redirection
    Billing
    Payment
    Promotions
    Openness
    Conclusion

    THE TECHNICAL REQUIREMENTS FOR A MODERN VAS PLATFORM
    Towards a Layered Platform Architecture
    Load Balancing
    Redundancy
    Database Replication
    Memory Synchronization
    High Availability
    Scalability
    Resource Allocation
    Service Selection
    Watchdog
    Overload Protection
    Software Distribution
    Software Versioning
    Software Release Cycle
    Backwards Compatibility
    Version Activation
    Licensing
    Openness
    Modularity
    Data Model
    Storage Strategy
    Back-Up and Recovery
    Remote Access
    Hosting
    Reporting
    TMN FCAPS
    Migration Tools
    Documentation
    Support

    A NEW GENERATION OF VALUE-ADDED SERVICES
    Media Pilot
    Personal Contact Pages
    Multichannel Media
    Combinatory Services
    Contact List Overlay
    Voice on Web

    FUTURE DIGITAL LIFE
    References
    Acronyms
    Index

    Textbooks
    Other CRC Press Sites
    Featured Authors
    STAY CONNECTED
    Facebook Page for CRC Press Twitter Page for CRC Press You Tube Channel for CRC Press LinkedIn Page for CRC Press Google Plus Page for CRC Press
    Sign Up for Email Alerts
    © 2013 Taylor & Francis Group, LLC. All Rights Reserved. Privacy Policy | Cookie Use | Shipping Policy | Contact Us