"The chapters in this volume offer useful case studies, technical roadmaps, lessons learned, and a few prescriptions to ‘do this, avoid that.’"—From the Foreword by Joe LaCugna, Ph.D., Enterprise Analytics and Business Intelligence, Starbucks Coffee Company
With the growing barrage of "big data," …
Supplying you with a firm grasp of the roots of strategy, How to Outthink, Outmaneuver, and Outperform Your Competitors: Lessons from the Masters of Strategy explains how to develop the skills and strategies needed to compete in today’s volatile marketplace. It interweaves the classic works of the …
The Turkish economy is very dynamic and growing at phenomenal speeds. For instance, Turkey’s first quarter GDP growth rate was 11 percent in 2011. This growth brings its own risks and benefits. The lessons learned from surviving and thriving in such an environment can be applied to supply chains in …
Assuming no prior knowledge or technical skills, Getting Started with Business Analytics: Insightful Decision-Making explores the contents, capabilities, and applications of business analytics. It bridges the worlds of business and statistics and describes business analytics from a non-commercial …
Twenty-first century advances in technology, transportation, and business models have enabled companies of all sizes to enter markets once thought to be the exclusive domain of giant enterprises. In this environment, innovation has emerged as the competitive differentiator that will propel …