Published:
January 27, 2015
Author(s):
Venkatesh Upadrista
If IT companies seek to differentiate themselves from the competition, they must turn to consultative selling. Consultative selling is analyzing the needs and challenges of your customers and selling unique services that enable your customers to reduce costs, increase profits, and improve overall
Published:
January 26, 2015
Editor(s):
Jin Zhang, Sohum Mehta, Carsten Schultz
Optical probes, particularly the fluorescent varieties, enable researchers to observe cellular events in real time and with great spatial resolution. Optical Probes in Biology explores the diverse capabilities of these powerful and versatile tools and presents various approaches used to design,
Published:
January 26, 2015
Editor(s):
Serge Cosnier
Since four decades, rapid detection and monitoring in clinical and food diagnostics and in environmental and biodefense have paved the way for the elaboration of electrochemical biosensors. Thanks to their adaptability, ease of use in relatively complex samples, and their portability,
Published:
January 26, 2015
Editor(s):
Nikolay D. Morozkin, Vadim P. Zakharov, Gennady E. Zaikov
With contributions from experts from both the industry and academia, this book presents the latest developments in polymer products and chemical processes. It incorporates appropriate case studies, explanatory notes, and schematics for more clarity and better understanding. This new book: •
Published:
January 26, 2015
Editor(s):
Vijay Kumar Thakur, Michael R. Kessler
Keeping in mind the advantages of bio-based materials, this book focuses on the potential efficacy of different biocomposites procured from diverse natural resources and the preparation and processing of the biocomposites to be used for a variety of applications. Each chapter gives an overview on a